Free website-crawl auditLayer 1
Noodle & Boo logo

Shipping audit: Noodle & Boo

Noodle & Boo is a California, United States-based skincare brand on shopify — approx 10.1M annual revenue, 12 employees. Preliminary monthly savings range: $3.9k–$28.0k. Connect Shopify, ShipStation, or carrier data for a deeper read-only audit with exact figures and personalized fixes. We scanned 8 public pages across Noodle & Boo — shipping policies, product pages, help content, and checkout signals and identified 6 likely shipping issues (3 high-severity).

ShipXray Scorei
10/100
Estimated · from website crawl
Needs attention
Shipping issuesi
6
3 high · 1 medium · 2 low
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Potential monthly savings on shippingi
$3.9k–$28.0k
Preliminary monthly opportunity
More precise after deeper audit
$28.0k$14.0k$0
Signals foundi
11/ 18
Public website signals detected
Connect data to unlock more signals
Free shipping offered · Express shipping · Carrier mentions · Warehouse location
More connected data reveals more issues

Shipping issues detected (6)

Sorted by severity
  • High!

    Only 0% of products have a weight — carriers like UPS, FEDEX will apply dim-weight pricing.

    Connecting a Shopify or ERP feed is the fastest way to backfill weights and reconcile invoices.

    Recommended fix

    ## Why it matters When a carrier can't verify actual weight at the label step, it bills the larger of (a) actual weight × rate, or (b) dimensional weight × rate. For light, bulky items (apparel, snacks, supplements) the dim-weight charge is often 25–40% higher than the true cost. ## How to fix it (Layer 2 — connected data required) This fix needs your store data connected so we can backfill weights at scale. 1. **Connect Shopify, WooCommerce, or your ERP** in ShipXray Settings. 2. We'll identify products missing weights and surface them in a worklist. 3. Bulk-import weights via CSV, or sync from your fulfillment software (ShipStation, ShipBob, etc.). 4. Re-rate a recent invoice through ShipXray's audit engine to confirm the savings. ## Quick win while you wait Even without a connection, you can: - Audit your last UPS or FedEx invoice for a "DIM" surcharge column - Pick the 20 highest-volume SKUs and weigh them on a kitchen scale - Update those 20 in your e-com platform — that alone often recovers 60% of the overcharge ## Expected savings $2–$5 per affected order. For a 1,000-orders/month brand with 50% dim-weight exposure, that's $1,000–$2,500/mo recovered.

    See exact steps for your store →
  • High!

    Shipping carrier unknown

    We could not identify which carrier this store ships with. Without a known carrier, our savings estimates fall back to conservative category medians and may understate opportunity.

    Connect to unlock

    Your full carrier mix from connected ShipStation / Shopify / carrier API data. Per-carrier spend, volume, and savings opportunities ranked by ROI.

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  • High!

    Your store has no written lost-package guarantee — buyers and support staff are both guessing.

    Without a stated policy, every lost-package claim becomes a case-by-case judgement call. That slows resolution, inflates WISMO volume, and can erode buyer trust.

    Connect to unlock

    Lost-package policy template tailored to your carriers, AOV band, and category benchmarks. Includes copy-paste clauses for refunds, reships, claim windows, and customer-pays-shipping carve-outs.

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  • Medium!

    Found 3 groups of near-duplicate policy URLs (trailing 's', hyphen, slash variants).

    Duplicate policy URLs dilute internal link equity and confuse crawlers. Google may index multiple variants and split rank signals across them.

    Recommended fix

    301-redirect duplicate variants (trailing slash, /s suffix, hyphen) to one canonical URL. Update sitemap.xml so only the canonical URL is submitted. Add rel="canonical" tags to each policy page pointing at the canonical.

    See exact steps for your store →
  • Low!

    Category missing

    We haven't classified this store into one of our 28 shipping categories yet. Classification improves the accuracy of peer comparisons and estimated rates.

    Connect to unlock

    Unlock recommended fix

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  • Low!

    No tracking app or branded tracking URL detected. Buyers jump to the carrier site after purchase.

    Branded order-tracking lifts repeat-visit engagement and opens a low-friction upsell slot. AfterShip, Shop, Route, and Parcel Perform all take 10–15 minutes to install on Shopify.

    Recommended fix

    Install AfterShip, Shop, Route, or Parcel Perform on Shopify — all take 10–15 minutes. Customize the tracking page with your logo, a featured-product strip, and a referral CTA. Drives repeat-visit engagement.

    See exact steps for your store →

Public evidence has limits — unlock the connected layer

A precise audit requires authorized, read-only access to your carrier accounts, Shopify, and ShipStation. Connection is opt-in, revocable, and never executes shipments or modifies your store. Evidence used in this flash audit: shipping returns, shipping returns, wholesale shipping returns, free returns · 8 public pages scanned.

  • Read-only — we never touch shipments
  • Revocable any time
  • Your data stays private
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Employees
12
Revenue
$10.1M
Founded
2004
HQ
Los Gatos, California
Carrier
Not detected
Shipping stack
RechargeShopify
Inferred · Apollo enrichmentEstimated · Layer 1 crawl

What this free audit shows you

This profile is based only on public website evidence, so it highlights likely shipping gaps and early savings opportunities without requiring access to private store data.

Why these issues matter

  • Unknown carrier = savings estimate stays conservative
  • No lost-package guarantee = more support friction
  • Duplicate policy URLs = SEO or trust dilution
  • No branded tracking = weaker post-purchase experience

What a deeper audit unlocks

ShipXray is a shipping intelligence and savings platform. Connect Shopify, ShipStation, or carriers to reveal actual costs, leakage, delivery performance, WISMO, tracking gaps, carrier mix, and more — backed by data, not guesses.

Competitive benchmark

Top Skincare brands by ShipXray Score

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Unlock exact fixes & deeper savings

Connect Shopify, ShipStation, and carrier accounts (read-only) to turn public signals into exact fixes, precise monthly savings, and ongoing monitoring.

Read-onlyNever sharedRevocable
ShipXray audit · template v1 · analysis v4 · composed 5/22/2026, 11:56:28 PM