What this free audit shows you
This profile is based only on public website evidence, so it highlights likely shipping gaps and early savings opportunities without requiring access to private store data.
Free website-crawl auditLayer 1
Shipping audit: Hedley & Bennett
Hedley & Bennett is a California, United States-based apparel brand on shopify-hydrogen — approx 2.6M annual revenue, 38 employees. Preliminary monthly savings range: $632–$3.9k. Connect Shopify, ShipStation, or carrier data for a deeper read-only audit with exact figures and personalized fixes. We scanned 18 public pages across Hedley & Bennett — shipping policies, product pages, help content, and checkout signals and identified 5 likely shipping issues (2 high-severity).
ShipXray Scorei
19/100
Estimated · from website crawl
Needs attention
Potential monthly savings on shippingi
$632–$3.9k
Preliminary monthly opportunity
More precise after deeper audit
$3.9k$1.9k$0
Signals foundi
11/ 18
Public website signals detected
Connect data to unlock more signals
Free shipping offered · Warehouse location
More connected data reveals more issues
Shipping issues detected (5)
Sorted by severity- High!
Shipping carrier unknown
We could not identify which carrier this store ships with. Without a known carrier, our savings estimates fall back to conservative category medians and may understate opportunity.
Connect to unlockYour full carrier mix from connected ShipStation / Shopify / carrier API data. Per-carrier spend, volume, and savings opportunities ranked by ROI.
Authorize full audit → - High!
Your store has no written lost-package guarantee — buyers and support staff are both guessing.
Without a stated policy, every lost-package claim becomes a case-by-case judgement call. That slows resolution, inflates WISMO volume, and can erode buyer trust.
Connect to unlockLost-package policy template tailored to your carriers, AOV band, and category benchmarks. Includes copy-paste clauses for refunds, reships, claim windows, and customer-pays-shipping carve-outs.
Authorize full audit → - Medium!
9 different contact / help URLs were surfaced. Customers don't know where to go.
Multiple support surfaces dilute CX, split inbound traffic, and bury the canonical 'help center' in site search. Consolidating to one canonical URL + 301 redirects from the rest reduces confusion without losing traffic.
Recommended fixConsolidate support contact into one canonical /contact page. Link to it from the footer, every policy page, and the order-confirmation email. Add structured data (ContactPoint schema) so search engines surface it as a sitelink.
See exact steps for your store → - Low!
Category missing
We haven't classified this store into one of our 28 shipping categories yet. Classification improves the accuracy of peer comparisons and estimated rates.
- Low!
No tracking app or branded tracking URL detected. Buyers jump to the carrier site after purchase.
Branded order-tracking lifts repeat-visit engagement and opens a low-friction upsell slot. AfterShip, Shop, Route, and Parcel Perform all take 10–15 minutes to install on Shopify.
Recommended fixInstall AfterShip, Shop, Route, or Parcel Perform on Shopify — all take 10–15 minutes. Customize the tracking page with your logo, a featured-product strip, and a referral CTA. Drives repeat-visit engagement.
See exact steps for your store →
Public evidence has limits — unlock the connected layer
A precise audit requires authorized, read-only access to your carrier accounts, Shopify, and ShipStation. Connection is opt-in, revocable, and never executes shipments or modifies your store. Evidence used in this flash audit: wakeupandfightmask shipping, faqs, faq, wakeupandfightmask faq · 18 public pages scanned.
- Read-only — we never touch shipments
- Revocable any time
- Your data stays private
Employees
38
Revenue
$2.6M
Founded
2012
HQ
Los Angeles, California
Catalog (products / variants)
50 / 235
Carrier
Not detected
Shipping stack
Shopify Plus
Inferred · Apollo enrichmentEstimated · Layer 1 crawl
Why these issues matter
- Unknown carrier = savings estimate stays conservative
- No lost-package guarantee = more support friction
- Duplicate policy URLs = SEO or trust dilution
- No branded tracking = weaker post-purchase experience
What a deeper audit unlocks
ShipXray is a shipping intelligence and savings platform. Connect Shopify, ShipStation, or carriers to reveal actual costs, leakage, delivery performance, WISMO, tracking gaps, carrier mix, and more — backed by data, not guesses.
Competitive benchmark
Top Apparel brands by ShipXray Score
Unlock exact fixes & deeper savings
Connect Shopify, ShipStation, and carrier accounts (read-only) to turn public signals into exact fixes, precise monthly savings, and ongoing monitoring.
Read-onlyNever sharedRevocable
ShipXray audit · template v1 · analysis v4 · composed 5/22/2026, 3:19:00 AM